Case Study: How Dot it Media Transformed the Digital Presence of Fraz Developments (Bradford)
January 18, 2026
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We design conversion-focused websites for construction companies, builders, and contractors across the UK. As part of our professional website design for small businesses, we build fast, SEO-ready websites that generate consistent enquiries from homeowners, developers, and commercial clients.
We specialise in website design for construction companies that want more than just an online presence. Our websites are built to showcase past projects, build trust with potential clients, and support long-term growth through clear messaging, strong calls-to-action, and search-engine-friendly structure.
In today’s digital marketplace, 75% of potential clients judge your company’s credibility based on your website design. For construction companies, where projects represent significant investments and trust is paramount, your online presence can make or break opportunities before you even speak to a prospect.
When potential clients search for "builders near me" or "construction companies in [your area]," they're finding your competitors instead of you.
Many construction websites were built 5-10 years ago and now look unprofessional on modern devices, particularly smartphones where over 60% of construction-related searches now happen.
Without a proper showcase of your completed projects, potential clients can't visualise the quality of work you deliver, making it harder to win their trust and secure projects.
Even when visitors find your site, unclear navigation, slow loading speeds, or missing contact information means they leave without getting in touch.
Your website attracts and captures enquiries while you're on-site managing projects
Professional design signals quality and attention to detail before prospects even meet you
High-quality project galleries demonstrate your capabilities more effectively than any sales pitch
Proper SEO for construction companies helps you appear when local clients search for your services
Stand out from competitors still relying on outdated sites or basic Facebook pages
According to recent industry research, construction companies with professional, optimised websites generate 3x more enquiries than those relying solely on word-of-mouth or traditional advertising.
We provide professional website design services tailored specifically for construction companies operating in residential, commercial, and industrial sectors across the UK. A construction company website needs to do more than look good it must clearly communicate capability, build trust, and generate consistent enquiries.
Our construction website designs focus on presenting your services, projects, and expertise in a structured, easy-to-navigate format that works for both homeowners and commercial decision-makers. We design clear service pages, project portfolios, and enquiry journeys that help potential clients quickly understand what you do and why they should contact you.
Every construction website we build is mobile-friendly, fast-loading, and structured with SEO best practices in mind. This ensures your business is visible on Google for relevant construction-related searches while providing a professional online presence that supports long-term growth.
We design websites for builders and contractors who need a professional online presence that reflects the quality of their work and helps win new projects. Whether you’re a local builder, trade contractor, or multi-disciplinary construction professional, your website should act as a digital sales tool, not just an online brochure.
Our builder and contractor website designs are built around clarity and conversion. We highlight your services, service areas, past work, and contact details in a way that makes it easy for potential clients to request a quote or consultation. Strong calls-to-action, trust-building content, and simple navigation ensure visitors know exactly how to take the next step.
We also structure contractor websites to support local and national SEO, helping builders appear in relevant search results when potential clients are actively looking for construction services. The result is a website that works consistently to support your business, even when you’re on-site.
Our construction website development services focus on performance, reliability, and scalability, key requirements for construction businesses that want a professional and future-proof website. We don’t rely on generic templates; instead, we develop websites that are structured around your services, audience, and business goals.
Each construction website is built with clean code, fast loading times, and responsive design to ensure a smooth experience across all devices. We also implement SEO-friendly architecture from the ground up, making it easier for search engines to crawl, understand, and rank your website for construction-related queries.
From secure contact forms to project galleries and service pages, every development decision is made with usability and conversion in mind. This technical foundation helps your website perform reliably, support marketing efforts, and scale as your construction business grows.
In addition to general construction companies, we design websites for specialist construction sectors that require a more focused and industry-specific approach. This includes builders, contractors, modular building companies, cladding specialists, concrete companies, and other niche construction services.
Each specialist construction sector has different audiences, compliance considerations, and service priorities. We tailor website layouts, content structure, and messaging to ensure your expertise is clearly communicated to the right type of client. This is particularly important for businesses operating in technical or regulated areas of the construction industry.
By structuring content around specific services and sectors, we help specialist construction businesses improve relevance in search results while building trust with potential clients. These websites are designed to support both SEO visibility and user confidence, ensuring your business stands out in a competitive market.
At Dot it Media, we understand that construction website development isn’t just about aesthetics, it’s about creating a digital platform that actively contributes to your business growth.
Core Website Design Services for Construction Companies
Technical excellence ensures your site not only looks professional but performs effectively:
Our construction web design agency approach ensures your site ranks well for relevant searches like “construction companies [your area],” “builders near me,” and service-specific terms that drive qualified enquiries.
Your completed projects are your strongest sales asset. We create portfolio galleries specifically designed for construction websites:
Professional Portfolio Features:
Why This Matters for Construction Companies:
When potential clients searching for “construction company web design services” or “website design for builders” can see projects similar to theirs completed successfully, they’re significantly more likely to request a quote.
Our website design for construction portfolio solutions help prospects visualise working with your construction firm and build immediate trust in your capabilities.
Every element of your construction website should guide visitors toward contacting you. Our construction web development includes:
Strategic Conversion Elements:
With over 60% of construction-related searches happening on mobile devices, responsive construction website design is essential:
Mobile Optimisation Includes:
Your construction company website design requires regular care to stay secure, fast, and effective:
Security & Maintenance Included:
Call us: 07940442394
Call us: 07940442394
Don’t just take our word for it. Here’s what our Clients across the UK say about working with our website design consultants and the results they’ve achieved:
We begin every construction website design project by understanding your construction business:
Initial Consultation Covers:
Competitive Analysis:
We review what other construction companies and building firms in your area are doing online, identifying opportunities to differentiate your construction business and outrank competitors for key searches like “construction company [your area]” and “builders near me.”
Keyword Research:
We identify the specific search terms potential clients use when looking for construction services, building companies, and contractors in your area. This informs our SEO strategy for your construction website design.
Deliverable:
Strategic plan outlining your construction website’s goals, structure, SEO approach, and project timeline.
With strategy established, we create your construction website’s visual design:
Design Mockups for Construction:
Content Creation:
Your Involvement:
We present design concepts for your construction website, gather your feedback, and refine until you’re completely satisfied. Two rounds of revisions included with every package.
Once designs are approved, we build your construction website:
Technical Development:
Quality Assurance for Construction Websites:
Going live is just the beginning of your construction website’s success:
Launch Process:
Training Session (60 minutes):
Post-Launch Support:
When Fraz Ali, owner of Fraz Developments in Bradford, approached Dot it Media, his existing website faced critical issues. The site had been flagged as unsafe, damaging his company’s credibility and deterring potential customers. Additionally, email accounts were compromised, with important client communications and project details inaccessible.
Fraz Developments needed immediate intervention to:
We executed a comprehensive transformation, completing development and deployment within two weeks:
Security and Recovery
We secured the website, removed malware, and implemented robust protection measures. Email accounts were recovered, restoring access to all conversations, project files, and client communications.
Design and Development
We created a modern construction website design featuring:
A striking homepage with bold visuals of their finest projects
Clear navigation enabling visitors to explore services effortlessly
A comprehensive project gallery demonstrating their building capabilities
Testimonials from satisfied clients building trust
An optimised contact form encouraging enquiries
Under our DotCare Maintenance Plan, we provide:
Fraz Developments now operates with confidence, their digital presence reflecting the quality of their construction work. The secure, professional website attracts potential clients, whilst reliable email systems ensure smooth client communication.
Selecting a website designer or construction website design company represents an important decision for the Construction company decision makers. To make your decision easier, consider these factors:
Across the UK, from Leeds to London, Doncaster to Devon, we’ve partnered with construction companies to create digital platforms that drive business growth. Our understanding of the building industry, combined with technical expertise and creative capability, positions us as your ideal construction website designer.
We don’t just build websites; we create digital tools that attract clients, showcase your work, and strengthen your brand. From initial concept through ongoing maintenance, we’re committed to your success.
Every project receives personalised attention, strategic thinking, and meticulous execution. We pride ourselves on delivering:
Your competitors are investing in their digital presence. Potential clients are searching for construction services online right now. The question isn’t whether you need a professional website—it’s whether you’ll capture those opportunities or let them go to competitors.
Dot it Media brings experience, expertise, and dedication to every construction website design project. We understand the building industry, appreciate your challenges, and create solutions that deliver results.
Contact us today to discuss your website design for construction needs. Let’s build a digital platform that reflects the quality of your work and drives your business forward.
A high-performing construction website design combines visual appeal with strategic functionality to convert visitors into clients. Based on our experience designing multiple construction websites, these elements are essential:
Professional Visual Design
Your website is often a prospect's first impression of your company. Clean, modern design with high-quality images signals attention to detail and professionalism. Use your brand colors consistently, professional typography, and ample white space to create a polished appearance that reflects the quality of your construction work.
Comprehensive Project Portfolio
The #1 reason potential clients visit construction websites is to see examples of completed work. Your portfolio should include:
Mobile-First Responsive Design
With 62% of construction-related searches happening on smartphones, your site must work flawlessly on mobile devices. This means touch-friendly navigation, readable text without zooming, fast mobile loading speeds, and one-tap phone calling.
Clear Calls-to-Action
Every page should guide visitors toward contacting you. Strategic placement of "Get a Quote," "View Our Projects," and "Call Us Today" buttons throughout the site ensures visitors never wonder what to do next.
Fast Loading Speed
Websites loading in under 2.5 seconds keep visitors engaged and rank better in Google. Slow sites (4+ seconds) lose 53% of mobile visitors before they even see your content.
Local SEO Optimization
To attract clients searching for "builders near me" or "construction companies [your area]," your website needs proper local SEO implementation including location-specific pages, Google Business Profile integration, and local schema markup.
Trust-Building Elements
Certifications, testimonials, years in business, and specific results help establish credibility immediately. Potential clients judge your company's trustworthiness within seconds - give them reasons to believe in your expertise.
Lead Capture Systems
Multiple ways to contact you (phone, email, contact forms, live chat) ensure you never miss an enquiry. Forms should be simple, require minimal information, and work perfectly on mobile devices.
A good construction website isn't just attractive - it's a 24/7 lead generation machine that showcases your work, builds trust, and makes it effortless for prospects to get in touch.
Want to see how your website measures up? Contact us and we'll identify exactly what's working and what needs improvement.
Construction website design costs vary based on scope, functionality, and ongoing support requirements. A basic construction company website typically starts from £1,500-£3,000, whilst more sophisticated sites with custom features, extensive project gallery functionality, and advanced SEO can range from £5,000-£15,000+. Consider the long-term value rather than just upfront costs, a quality website attracts potential clients, generates enquiries, and works as a 24/7 marketing tool. At Dot it Media, we offer transparent pricing and flexible packages including our DotCare Maintenance Plan for ongoing support, security updates, and daily backups.
Construction businesses need professional websites because potential customers research online before engaging services. Your website establishes credibility, demonstrates experience, and showcases your work to prospects searching for construction services. A poorly designed site suggests lack of attention to detail, potentially costing you valuable contracts. A modern construction website design attracts potential clients, provides essential information about your services, displays testimonials building trust, and converts visitors into enquiries. With competitors investing in their digital presence, having a professional design is essential for business growth and industry competitiveness.
Absolutely. A project gallery or portfolio section is one of the most important elements of construction websites. Potential clients want to see evidence of your capabilities before engaging your services. High-quality images of completed projects demonstrate the quality and diversity of your work, help visitors visualise their own projects, and build confidence in your ability to deliver. We recommend showcasing projects with clear descriptions, highlighting different building types, and including before-and-after visuals where appropriate. A well-organised project gallery transforms casual visitors into engaged prospects and significantly improves conversion rates.
Mobile responsiveness is absolutely critical for construction websites. Over 60% of construction service searches now occur on mobile devices—smartphones and tablets. Decision-makers research builders and contractors whilst on site, during commutes, or outside traditional office hours. A website that doesn't function properly on mobile devices frustrates visitors and drives them to competitors. We ensure every construction company website design works flawlessly across all screen sizes, maintaining navigation simplicity, readability, and visual appeal whether viewed on laptops, tablets, or smartphones. Google also prioritises mobile-friendly sites in search rankings, making responsiveness essential for visibility.
Construction websites require regular maintenance to remain secure, functional, and effective. Essential ongoing tasks include security updates and monitoring to protect against threats, regular backups of content and data, plugin and theme updates to maintain functionality, performance optimisation to ensure fast loading, and content updates to keep information current. At Dot it Media, our DotCare Maintenance Plan handles all these aspects, providing daily backups, continuous security monitoring, regular updates, and technical support. This proactive approach prevents issues like the security crisis Fraz Developments faced, ensuring your website remains a reliable business asset rather than a liability requiring emergency intervention.
Yes, we build construction websites on user-friendly platforms that allow you to update content independently. After launch, we provide comprehensive training on managing your site—adding new projects to your portfolio, updating services information, posting news or blog content, and managing testimonials. This gives you control over keeping your website current without requiring technical expertise or developer assistance for routine updates. However, for more complex changes involving design elements, navigation structure, or technical functionality, our team remains available through ongoing support packages. This balance of independence and professional support ensures your website stays relevant whilst maintaining quality and functionality.
Based in the UK, Dot it Media specialises in website design and development services for the construction industry. Our team combines technical expertise with industry knowledge to create websites that attract clients, showcase projects, and drive business growth. From initial strategy through ongoing maintenance, we’re your partner in digital success.
Contact Us to transform your construction company’s digital presence with website design that works.